Young baby: 1 to 18 months

For girls and boys: 2 – 16 years

Karl Lagerfeld’s boundless passion, intuition and creativity still shine through the KARL LAGERFELD brand that designs collections reflecting Parisian chic with a modern, rock vibe.

For children, the designer has created a playful, fun and ironic style. Black, White, Kolours! The wardrobe has a rock-chic vibe: black and white rub shoulders with bright colours. Fun illustrations showcase Karl accompanied by the mischievous Choupette, the brand’s icon. A mindset that bubbles over with creativity without ever taking itself too seriously.

Fashion according to KARL LAGERFELD KIDS:

Rock, chic, fun, ironic.

KARL LAGERFELD KIDS by CWF:

Collections that reflect their inspiring designer playful, colourful and ironic to bring fun and humour to childhood, like an invitation to play without ever taking itself too seriously.

Core values:

Karl’s inimitable character, Choupette, rock styling.

Girls and boys are: cool, creative, playful, energetic, bold.

Distribution:

An international presence within 275 point-of-sale.

KARL LAGERFELD KIDS

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