For girls 

From 1 month to 12 years

Drawing on its expertise developed with the biggest names in luxury fashion, CWF launched Billieblush in 2013: its first brand exclusively designed for mischievous, sassy, playful, adventurous and cheeky little girls, but never too precious. Its aim is to invent the perfect balance between style, quality and accessibility. Each season, Billieblush creates a themed collection that offers everyday pieces as well as perfect little looks for special or formal occasions. The brand’s hallmark signatures include reworked princess styling, touches of kawaii, refined and quirky details (neon, sequins, ruffles, tulle, etc.) with coordinated outfits and accessories.



Fashion according to BILLIEBLUSH: Creative, girly, energetic, bubbly.



BILLIEBLUSH by CWF: For its own collection, CWF has combined style and comfort to dress little girls from head to toe with impeccable cuts as well as bright and pastel colours, in a nod to the world of princesses.


BILLIEBLUSH: Core values Sequins, neon.


Girls are mischievous, sassy, joyful and cheeky but never too precious, despite being a little adventurous.

BILLIES distribution: An international presence with a network of over 1,500 point-of-sale.



Do you dream of opening your own ready-to-wear children’s store? Do you want to offer premium brands to your customers? We’re here for you.

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